Max Gankov

Projects and results

1. 2017–2021 Voximplant and an IT recruiting agency

   I rolled out voice bots for businesses

   • Cut the agency's client churn by 30%
   • Lifted revenue per customer by 15% through A/B tests of cold email templates and sequences
   • Delivered 10+ IT projects worth $2 million

   −30% client churn at the agency

2. 2022–2023 A bookmaker ratings site

   I grew the audience by 30%

   • New pages built for search reached the top 5 in Google
   • Increased reader retention by 20%
   • Raised the site's profit by 10% through A/B tests of partner banners and links

   3M site MAU

3. 2023–2025 Tinkoff, one of the world's largest online banks, 50 million clients

   I tripled a bank's social network in one year

   • Took the network to new segments, beyond the bank's existing clients. Registrations grew by 35%
   • Launched a gamified special project that brought in five times more registrations in a month
   • Used AI to lift search traffic by 120%
   • A content campaign across the bank's channels reached more than 6 million people
   • Launched short videos that kept people 2.5 times longer per visit and lifted sales of partner products

   4M network MAU

4. 2025–2026 Inecobank, the mobile app

   I launched the best mobile bank in Armenia

   • Raised the app rating from 4.2 to 4.8 on Google Play
   • In 7 months, replaced an app that hadn't changed in ten years
   • Led a cross-functional team of 10+ across product, design and engineering

   600K customers of Inecobank

5. 2026 Inecobank, a new service for businesses

   I started a bank's business line from scratch

   • Secured $1.5 million for two years and a team of 15
   • Wrote the two-year go-to-market strategy for the new line from business needs and interviews with company owners
   • Used AI to raise test coverage from 30–40% to 85% and speed up design and development

   $1.5M funding for two years

6. 2026 Now

   Now I build AI systems for tech and service firms

   • At Max G Agency, each system takes on one process in sales, support, product or operations
   • Five systems run my own work, from LinkedIn outreach to this site's assistant
   • Agents write the spec, the code and the tests for my product
   • I measure each system before and after launch

   5 systems running on my own work

   On a free call We go through the process that eats your team's week, and I tell you whether a system makes sense for it